Freelance Influence Marketing

Job description

Job Description :- Manage end-to-end KOL campaigns from proposal preparation to campaign execution and reporting.- Source and shortlist KOLs based on campaign objectives, target audience, and platform.- Develop KOL strategies and prepare proposal or pitching decks, including budget planning and performance analysis.- Coordinate KOL briefings, content approvals, posting schedules, and campaign deliverables.- Monitor campaign performance, handle issues, and ensure smooth campaign execution.- Work closely with Account, Sales, and internal teams to deliver strategic KOL solutions.- Maintain communication and strong relationships with KOLs and stakeholders.- Update campaign trackers, reporting documents, and KOL databases.- Analyze campaign performance data to support optimization and reporting. Qualifications :- Min. 1 - 3 year experience in Influencer Marketing, KOL Specialist, or Campaign Operations.- Strong understanding of KOL ecosystem and tiers (Nano to Celebrity).- Experienced in proposal/pitching decks and campaign execution.- Able to analyze KOL performance metrics such as ER, reach, views, CTR, and CPM.- Strong multitasking, problem-solving, and time management skills.- Detail-oriented, proactive, and organized.- Good communication and presentation skills.- Fluent in English.- Familiar with Google Workspace, Sheets, Trello, and campaign trackers.- Bonus: experience in creative ideation or campaign concepting.- Willing to work from office 3x / week- Currently not employed in any full-time position.